Posts Tagged: Video conferencing
It seems every other call I get is about someone planning a webinar. After about 30 seconds I realize they are not planning a webinar. Here's a quick primer in web conferencing terms.
According to Wikipedia, "Web conferencing refers to a service that allows conferencing events to be shared with remote locations. Applications for web conferencing include meetings, training events, lectures, or short presentations from any computer. A participant can be either an individual person or a group."
For the past few years, we've been using Adobe Connect for web conferencing. You know you are using the WWW (World Wide Web) if you are using a browser. Room-based video conferencing does not use the web but it does use the Internet. So it is not web conferencing. It uses specialized equipment in a specific location.
A webinar is short for web-based seminar, a presentation, lecture, workshop or seminar that is transmitted over the Web. It is typically one-way, from the speaker to the audience with limited audience interaction. Webcast and webinar are synonyms. A webinar can be collaborative and include polling and question & answer sessions to allow full participation between the audience and the presenter. There are usually dozens to hundreds of people participating in a webinar. They are conducted through the experience by a moderator who sets the event rules, fields the questions, and introduces the presenters. Often, the audience has paid to participate in the online seminar.
On the other hand, some webinars can become complicated when presenters are in separate locations with various levels of Internet connectivity, combined with a live in-person audience, and possibly another audience participating via telephone conferencing connections. Multiple locations, mixed audio technologies and the vagaries of Internet traffic have been the downfall of some recent DIY webinar events in ANR. It takes much more than the equipment and software to hold a successful webinar. It's the skill of experienced production professionals that really makes the difference. To increase your chances for success, make sure you contact me to help you think through the technical side of your next webinar. I'll help you prepare for online meetings, too, but at least now we are talking about the same thing.